The App/Booking a Ride
Both companies developed their apps around the same time, and both apps are designed at the core to simply connect a rider to a driver. In looking at the functionality of the app itself, we find that they function about the same.
Both apps tend to be user friendly; however, the Uber app tends to allow the consumer to have a better idea of the total cost of his/her ride. Lyft is improving their app to be more transparent, but it’s still not quite there yet. Uber’s app is packed with more features and cross promotion for other services, which is slowly making it less user-friendly than it used to be.
The difference between the two rideshare apps and the booking process is negligible, other than small aesthetic differences like the color palette or the shape of the cars.